profit

Profit Calculators

Instructions for use:

Select one of the profit calculators listed below.

To enter figures, highlight the number (including the £ sign) and type in your price e.g. ‘1.5’ for £1.50 or ‘40.00’ for £40. You can then use the buttons or sliders to make any changes. Positioning the curser over a chart value will generally bring up the detail as a text box.

Enter your figures in the following order:

  • Case Price
  • Retail Price
  • Total Volume Sold
  • % of servings sold in any given measure
200ml

This calculator demonstrates the gross profit advantage of trading up to 200ml juices or tonics from 125ml.

  • The bar chart left shows GP per case.
  • The pie chart that appears demonstrates the % contribution of 200ml to the total GP
  • The dashboard dial shows incremental profit advantage of trading up (assuming same number of units sold).
16oz

This calculator demonstrates the gross profit advantage of trading up to 16oz serving from 10oz.

  • Additional profit per serving is shown bottom left.
  • The graph that appears demonstrates annual profit advantage of 16oz servings.
  • The dashboard dial shows incremental profit advantage of trading up (assuming same number of units sold).

Visibility is key

There is always high demand on cooler space in outlets. So, why have cooler space for soft drinks? More and more of your customers are choosing soft drink options

  • Packaged soft drinks are better served chilled
  • Sales justify cooler space
  • Consumers prefer their soft drinks pre-chilled over ice

The way in which you use your fridge space can influence sales.

  • The number of facings each product receives should be based upon the product sales in your outlet
  • Fridge space will be used to its maximum potential - stocks are less likely to run out during peak times
  • A well stocked fridge is pleasing to the eye and will help customers when making decisions

Tips:
  • Block stock high-selling products like 330ml 'Coca-Cola' and 'diet Coke'
  • Ensure fridges are always well stocked to maximise visibility
  • Stock up on soft drinks at meal times when customers often need a non-alcoholic refreshment to complement their food
Soft drinks profit
6 ideas to increase profit